The Rich and Repair Mask deeply nourishes the hair and protects it against breakage. Formulated with a rich blend of cupuacu butter and naturally-activated cassava root, the mask leaves the hair feeling smooth, easy to manage and frizz-free. Great for coarse or very damaged hair.

All Rich & Repair products include naturally-activated cassava root.

• Vegan Society & Cruelty Free International certified/approved
• Professional performance & colored hair friendly
• 94% natural origin ingredients*
• Minimalist formula born in professional haircare labs
• Formulated without silicones and artificial dyes
• With ethically sourced cupuaçu butter
• With naturally-activated cassava root
• Dermatologically tested
• 75ml plastic tube made with 50% recycled material and is 100% recyclable

 INGREDIENTS: 

• Cupuaçu! 

Rich & Repair Mask: with ethically sourced Cupuaçu Butter.

Known as pharmacy in a plant

Cupuaçu (pronounced coo-poo-a-soo) Butter is a common plant from the Amazon basin and is the national fruit of Brazil. Known as the 'pharmacy in a fruit', for hundreds of years it has been a  remedy for many aliments. The plant smells like pineapple and chocolate and it's juices tastes like pear, banana, melon and passion fruit. It is now used in snack bars, ice creams and other sweet treats. 

Nourishment & manageability

Not just a sweet treat? After picking the kernels from the fruit, we place them in a Hydraulic Press (cold press) to extract the butter. By keeping the extraction at a low temperature, we retain the beneficial acids of the butter like Vitamin C. This provides nourishment and manageability to hair.

Cupuaçu Butter is our hero ingredient in our Nourishing Day Shift.

• Aqua/Water/Eau, Stearyl Alcohol, Hydrogenated Ethylhexyl Olivate, Cetyl Alcohol, Behentrimonium Chloride, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Propylene Glycol, Theobroma Grandiflorum Seed Butter, Parfum/Fragrance, Phenoxyethanol, Isopropyl Alcohol, Benzyl Alcohol, Sodium Benzoate, Hydrogenated Olive Oil Unsaponifiables, Lactobacillus Ferment Lysate, Tapioca Starch, Citric Acid, Ethylhexylglycerin, Leuconostoc/Radish Root Ferment Filtrate, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Tocopheryl Acetate

HOW TO USE

• Apply to clean, damp hair through the lengths and ends (not the scalp).
• Leave for 3-5 minutes and rinse thoroughly.
• Use weekly for maximum results.

 WeDo / Professional products contain 0.3% - 7.0% synthetic ingredients, depending on the product. These synthetic ingredients are necessary to ensure the right preservation and high quality in-use performance. Furthermore, our WeDo / Professional line has a specially designed synthetic clean fragrance to keep the level of allergens on an extremely low level.